In today’s competitive markets, ensuring that every engagement a customer has with your organisation is consistently excellent is essential. But with the pace of change, the complexities introduced by new approaches such as omnichannel models and the increasingly demanding expectations of today’s customers this is a major challenge.

Digital transformation is a key enabler in this space. It provides the underlying foundations that enable businesses to develop the agility to embrace and drive change at pace across their organisations.


As the lead generation engine for your business, your marketing function needs to optimise your ability to win and retain customers in a highly competitive market. And in today’s digital and omnichannel world, that means excellence in digital marketing.

Focusing both on converting all the available data into actionable insights and also on optimising marketing processes and operations, we work with you to ensure the latest digital tools and techniques are successfully used to maximise the ROI on your marketing spend and to make you stand out against the competition.

Digital Process

Digital Process Automation (DPA) is a holistic approach that leverages a number of different technologies and methodologies in combination. The objective is to remove siloes, disconnects and points of “friction” caused by collections of legacy systems and procedures that have grown organically over many years, and to replace them with an agile environment that provides significantly better experiences both for customers and employees. In short, it is at the heart of achieving the overall goal of digital transformation.

One of the key features is use of Design Thinking, a recognized collaborative consultative technique to ensure all relevant stakeholders from across the organization participate in shaping the desired state of the new processes.

Another is Business Process Management. Using the outcomes defined by the Design Thinking exercise as a goal, the BPM activity requires a deep dive Discovery process to understand all the moving parts, connections and dependencies across the organisation that are relevant to that outcome. Using Case Management techniques, the journey to that outcome can then be charted accurately. Workflow management, extensible layers around legacy systems, integration tools and other technologies can then be used to drive the automated end-to-end journey.


Cloud Transformation is in many ways the fundamental enabler of digital transformation. It provides the environment where operations can be made more agile, where development and deployment of innovative products and services is much faster and lower cost, and is the basis for enabling both your customers and your employees to enjoy a truly contemporary digital experience.

As well as paving the way to full digital transformation, migrating applications, data and IT infrastructure to the cloud should also result in significantly reduced IT costs and provide more flexible options for your disaster recovery strategy. All of which makes it sound like a complete “no brainer”, right?

Applied AI & ML

Artificial Intelligence (AI) and Machine Learning (ML) have matured greatly in recent years, and are now increasingly gaining traction across many sectors. However, take up is still comparatively low in a lot of organisations due to a lack of understanding of where - and how - it can bring real advantages.

Use cases are highly diverse and include predictive maintenance, demand forecasting, processing large volumes of applications for grants or services, prompting customer service agents with “next best action”, dynamic pricing models and so on.

We can work with you to identify opportunities for real process improvement, and then use our technical skills to ensure your organisation gets the full benefits of the potential that AI and ML can now deliver.

Low Code No Code

Digital Process Automation projects generally require some new applications to be built in order to automate more complex processes that do not necessarily align well with RPA-enhanced “as is” systems.

These applications will typically relate to processes requiring analysis, assessment and decisions by experienced human operators using their experience and subject matter knowledge.

Low Code No Code development platforms open up the application development process to non-technical staff by using a graphical user interface rather than requiring traditional coding techniques. Using Low Code No Code platforms for new application development brings a raft of benefits to your organisation.

Process Automation

RPA plays a significant role in a lot of digital transformation projects. It is one of the options that should be considered as part of developing and implementing a broader digital process automation strategy aimed at streamlining business processes across an organisation. In suitable use cases, it provides a rapid, lower cost and less complex approach compared with - for example - building new applications from scratch or integrating existing legacy systems.

In particular, it can be a great approach where the challenge is to automate high volume, structured “closed” tasks that currently require repetitive manual work (e.g. extracting data from one system and then manually entering it into another) performed by clerical staff working with multiple fragile legacy systems. Through RPA, business processes can be accelerated significantly, both with front and back office processes.

Advisory &
Consulting Services

Digital Transformation means different things to different people. Some think of it as being all about using new technologies and techniques to provide a more contemporary customer experience and to improve customer acquisition and retention rates. Others think of it primarily as a means of shifting from old fashioned “analogue” to new digital ways of working in order to “do more with less” - improve operational efficiency whilst also cutting costs - through automation, integration and smarter business processes.

The reality is that it is all of these - and more. The aim should be to see digital transformation as an opportunity to take a fresh look at the whole organisation in the round, with a view to driving innovation, growth and new market opportunities through a coherent digital strategy that impacts positively on every aspect of the business.

And that’s where we come in. Coming at it with a fresh pair of eyes and with a broad range of experiences of how other organisations have successfully implemented digital transformation, we offer expert consulting and advisory services at each stage.


Our API and Micro-services solutions cover following aspects of integration:

  • API
  • Micro-services
  • Security
  • Integration Architecture
  • Integration Governance
  • API Gateway
  • Legacy Modernization

Experience (CX)

When it comes to customer retention and customer acquisition, optimising the customer experience across every touchpoint with your organisation is an obvious place to start - and today’s technologies and associated methodologies are a major enabler of ensuring a consistently great experience for your customers.

But the range of technologies and techniques available is considerable, and there is no “one size fits all” kind of approach that is best for every different type of organisation. We use our considerable experience in this space to advise our clients on what the options are for leveraging different aspects of digital transformation to meet their particular needs in the best way - and then we work with you to implement and execute.